Privacy Notice

Introduction

Henry Advanced Orthodontics (“we,” “our,” “us”) is committed to protecting the privacy and security of our website visitors, patients, and users. This Privacy Policy explains how we collect, use, and share personal information collected through our website and in connection with our orthodontic services, including the use of text messaging for appointment reminders and other communications.

By using our Site or providing your personal information to us, you agree to the terms outlined in this Privacy Policy. If you do not agree with any part of this policy, please do not use our services or provide your information.

Information We Collect

We may collect the following types of personal information when you interact with our Site or provide us with your information:

  • Personal Information: Name, phone number, email address, mailing address, and other contact details.
  • Appointment Information: Details of your scheduled appointments, including date, time, and location.
  • Health Information: Dental or orthodontic treatment-related data required to manage your care.
  • Website Usage Information: Information collected automatically when you visit our Site, including IP address, browser type, and usage data (cookies and other tracking technologies may be used).

How We Use Your Information

We use your personal information for the following purposes:

  • Appointment Reminders and Text Messaging: To send you text message reminders for upcoming appointments and important updates related to your treatment, including reminders about scheduled appointments, follow-up messages post-treatment, and announcements about new services or updates.
  • Patient Care and Communication: To provide you with high-quality orthodontic care, respond to your inquiries, and communicate effectively about your treatment.
  • Marketing and Promotions (with Consent): We may occasionally send promotional information related to our services. You can opt out of marketing communications at any time by following the unsubscribe instructions in the communication.
  • Website Improvement: To improve the user experience and functionality of our Site based on usage data and analytics.

Online Advertising and Third-Party Tracking Technologies

Our website uses technologies from third-party partners, including NextRoll, Inc. (“NextRoll”), to help us recognize your device and understand how you use our Site so that we can improve our services and show you advertisements about our orthodontic services that may be of interest to you.

Specifically, data collected may be used to:

  • Recognize your device across visits to our Site.
  • Understand how visitors use our website.
  • Display relevant advertisements for our services on other websites you visit.
  • Measure and analyze the performance of our advertising campaigns.

Our partners, including NextRoll, may use non-cookie technologies that may not be impacted by browser settings that block cookies. For more information about NextRoll’s data practices, please review NextRoll’s Privacy Notice.

You may opt out of interest-based advertising at any time using the following tools:

Sharing of Information

We may share your personal information with the following third parties, but only when necessary:

  • Service Providers: Companies or individuals that assist with our business operations, such as SMS communication services, appointment scheduling software, advertising partners, and cloud storage providers.
  • Legal and Compliance Requirements: When required by law or to comply with a legal process, such as in response to a court order or subpoena.
  • With Your Consent: We will obtain your consent before sharing your personal information with any third parties for purposes not listed above.
  • No mobile information will be shared with third parties for marketing purposes.

Data Security

We take appropriate technical and organizational measures to protect your personal information against unauthorized access, loss, or misuse. This includes encryption, secure servers, and access controls. However, please be aware that no security system is completely impenetrable, and we cannot guarantee the absolute security of your data.

Your Rights and Choices

You have the right to:

  • Opt Out of Text Messages: If you no longer wish to receive text message reminders, you can opt out by replying “STOP” to any text message you receive or by contacting us directly.
  • Access or Update Your Information: You can request to access or update your personal information by contacting us.
  • Request Data Deletion: You can request that we delete your personal information, subject to certain legal or regulatory requirements.

Cookies and Tracking Technologies

Our Site may use cookies or similar tracking technologies to enhance user experience, analyze website traffic, and serve interest-based advertisements. You can control the use of cookies through your browser settings. Please note that disabling cookies may limit some features on our Site.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, with the date of the latest revision indicated at the top. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

Contact Us

If you have any questions or concerns about this Privacy Policy, or if you wish to exercise any of your rights, please contact us at:

Henry Advanced Orthodontics

Phone: (904) 429-0095